● Filed · Right Angle Ad Tech — DayOne's AI-teaching vertical · case file 4.1
Seven to eight creatives a day for an AI-education platform
Produced 7–8 creatives daily for campaigns, social media and learning-material promotion.
Overview
Produced 7–8 creatives daily for campaigns, social media and learning-material promotion.
My role
Senior Graphic Designer
Timeline
Mar — Dec 2023
Filed
● Impact overview
- 7–8Creatives produced daily
- 10 mosFull-time
- 1Design system established
01
The work
RightAngle is DayOne's AI-teaching vertical. I built the marketing and creative assets that shaped the platform's identity: campaigns, social, ads and learning-material promotion, at seven to eight pieces a day.
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Beyond the volume
Helped establish the visual design system that held consistency across platform and campaigns, and worked with the product and content teams to keep the design aligned to what the material was actually teaching. Turning complex AI concepts into something a non-technical audience will look at twice is a different problem from making it look good.
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