Capability

What I actually do.

Five groups, weighted by where nine years of working time went — and the software underneath.

Operations
26% of the time
  • Costed and negotiated a management takeover at 17
  • Food cost, wastage and vendor pricing in live kitchens
  • Venue and event economics at ComeOffline
  • Deliberate downsizing for margin, not just growth
Project & delivery
24% of the time
  • Annual 6,000-runner event: 12–15 vendors, one fixed date
  • 12-month OEM retainer without a missed cycle
  • 30-SKU packaging programme delivered in 90 days
  • Managed six staff and a freelance bench
Strategy & new business
22% of the time
  • Closed every major account personally, cold to contract
  • Built a book from ₹8,000 to ₹5,00,000 monthly
  • Retained 100% of clients through 2020
  • Won direct institutional work on referral strength
AI & internal tooling
14% of the time
  • Co-founded eida.ai — backed by Google for Startups, $25k in credits
  • Product and UI lead on ELTH, its clinic OS — live in one clinic
  • Requirements straight from doctors and front-desk staff, into a build order
  • Built restaurant price and profit calculators for eida.ai
  • Designs AI workflows that remove repetitive ops work
  • Ships working tools where there is no engineering team
  • Operations knowledge first, tooling second
Design & creative
14% of the time
  • Hand illustration — watercolour and oils
  • FMCG packaging across 30 live SKUs
  • Menus, signage, standees, campaign creative
  • Video editing — campaign and event cutdowns, in-house
  • Websites designed and shipped — 11 live, from health to agri
  • Short-form content, UGC and influencer campaigns
  • Food and product photography, in-house
  • Kept designing as CEO, not just approving

Software

Product & delivery
Jira · Asana · Trello · Notion · Slack · Zoho · Excel / Google Sheets · Google Workspace
AI & automation
Prompt engineering · Claude Code — building full working mini-apps · AI workflow design and automation · Claude · ChatGPT · Midjourney
Design & creative
Figma · Adobe Photoshop · Adobe Illustrator · Adobe InDesign · Adobe Premiere Pro · Canva
Marketing & ads
Meta Ads Manager · Google Ads · Google Analytics
Languages
English · Kannada · Hindi · Tamil · Telugu