Lessons.txt

Lessons.txt

What nine years taught me.

One lesson per venture, in the order they were learned. Kept in a text file because that is where they belong.

  1. 01
    The counter · 2017 · 8 months · Co-operator

    Fund utilisation and wastage control. That hierarchy has to be earned, not announced. How vendors really price bulk versus wholesale. And that a business without a cash reserve is one accident away from closing, however good the top line looks.

  2. 06
    GMC Platform · 2025 — 2026 · Co-founder · Product · closed

    Infrastructure cost is a product decision, not an engineering detail. I now ask what a feature costs to run before I ask what it costs to build — which is exactly why ELTH is architected the way it is.

  3. Σ
    On the account as a whole

    ₹8,000 to ₹5,00,000 a month in five years. Bootstrapped, through a pandemic, with no prior industry experience and no one to learn it from.