Filed · Heritage Foods · case file 3.16

Kova Sweets, repackaged

Redesigned two Kova Sweets packs for Heritage Foods, one of India's large dairy brands.

Overview

Redesigned two Kova Sweets packs for Heritage Foods, one of India's large dairy brands.

My role

Packaging design

Timeline

GetMyCreative retainer

Filed

  • Packaging
  • Dairy
  • FMCG
Heritage Foods Kova Sweets packaging — 1 of 2
Heritage Foods Kova Sweets packaging — 1 of 2

01

The work

Two packs in the Kova Sweets range redesigned for Heritage Foods. Small in scope and worth showing anyway: dairy packaging is a category where a brand's existing shelf presence constrains almost every decision, and the job is to make the pack better without making it unrecognisable to the person who already buys it.

02

In pictures

Heritage Foods Kova Sweets packaging — 2 of 2