Filed · Solace Life Clinic · case file 3.21

A clinic where I held brand, demand and operations together

Held branding, social media, performance marketing and operations consultancy for Solace Life Clinic — the full stack, from identity to how the clinic ran.

Overview

Held branding, social media, performance marketing and operations consultancy for Solace Life Clinic — the full stack, from identity to how the clinic ran.

My role

Brand, growth & operations

Timeline

GetMyCreative retainer

Filed

  • Healthcare
  • Branding
  • Performance marketing
  • Operations

01

The work

Branding, social media, performance marketing and operations consultancy — four jobs that are usually four suppliers. Running them together is the whole argument of this portfolio: a clinic's ads are worthless if the front desk cannot absorb the appointments they book.

02

Why it matters here

This is also the account that explains ELTH. Consulting on how a clinic actually runs — the departments, the handovers, the paperwork nobody has time for — is what a clinic operating system has to be designed from. I had seen the problem from the inside before we built the product.